In the News

Communication: How to Save Your Family in the Legacy Plan

By Kathy Longo, CFP®, CAP®, CDFA

Monday, 26 March 2018

Communication: How to Save Your Family in the Legacy Plan

When it comes to financial planning, we spend a lot of time talking with our clients about what they want their financial legacy to be. Beyond the money and assets, they will leave to their family and charities they care about, we often discuss how that legacy will be used and what financial philosophies they will leave behind.

For example, clients may have misgivings about leaving substantial assets to their children for fear it will spoil them, encourage a poor work ethic, or give them a sense of entitlement. When it comes to giving to charities, our clients often want to make sure their funds are being used for the causes and purposes that are meaningful to them and that they are making the right types of gifts that will make a lasting impact.

These concerns and questions are significant, and careful planning, as well as good communication, go a long way in making your legacy impactful and purposeful.

The Myth of Financial Goals: Most People Don?t Know What They Want

By Kathy Longo, CFP®, CAP®, CDFA

Friday, 16 March 2018

The Myth of Financial Goals: Most People Don?t Know What They Want

You have seen it a thousand times: “We help you reach your financial goals.” It is the tagline for the majority of financial advisors. And before you say to yourself, “Well Kathy, we have seen you use those exact words too.”, I will fully disclose that I am as guilty as the next guy or gal. We use it all the time. But it got me thinking about the relationships that we have with our clients and what financial goals planning really means. When we ask people what their goals are we are often given pretty broad answers that don’t quite get to the heart of the situation, much less provide enough information to set an action plan. Answers like, “I want to retire comfortably.”, “I want to save enough to leave money to my kids or to charity.”, or “I want to make sure that what we’re doing is right for the long-term.” are pretty common, but we strive to dig deeper.

Contact Us

  • 3300 Edinborough Way
    Suite 420
    Edina, MN 55435
  • PHONE: 952.392.4474
  • FAX: 952.953.3310