In the News

Six Simple Ways Work Toward a Balanced Life


Ah, the balanced life. We’ve all heard of it and may even know someone we think has achieved it. It’s an enviable place where work, family, and self are all perfectly balanced.


By Kathy Longo, CFP®, CAP®, CDFA
Friday, 15 March 2019

Six Simple Ways Work Toward a Balanced Life

“Imagine life as a game in which you are juggling some five balls in the air. You name them — work, family, health, friends and spirit and you’re keeping all of these in the air. You will soon understand that work is a rubber ball. If you drop it, it will bounce back. But the other four balls — family, health, friends, and spirit — are made of glass. If you drop one of these, they will be irrevocably scuffed, marked, nicked, damaged, or even shattered. They will never be the same. You must understand that and strive for balance in your life.” ―Brian Dyson, former vice chairman and COO of Coca-Cola

In this idealized life, jobs are satisfying without invading on personal time, plus there is time for exercise and hobbies…and family…and sleep. Does that balance seem attainable or laughably out of reach? For most of us, the lack of balance in our life comes from the inability to equally distribute our energy to everything that needs us. Family needs your attention, so work suffers. Work is demanding, so family suffers. Work and family demand all your attention, so your self-care suffers. In this article, we will go over some basic tips that can help you work toward that mythic balance. You may be surprised at how simple and yet effective they can be.

Why We Lie About Money


“Oh, what a tangled web we weave, when first we practice to deceive.” – Sir Walter Scott


By Kathy Longo, CFP®, CAP®, CDFA
Thursday, 28 February 2019

Why We Lie About Money

Money can be both a loaded and uncomfortable topic. We are so conditioned to be private with our paychecks and piggy banks that we may not even disclose all of the details to our spouse or partner. In fact, 2 out of 5 people reported lying to their partner about money or committing what is called financial infidelity.[i] Of course, not all financial infidelity is the same, and buying something and hiding the receipt is much different than having a secret credit card, or a secret bank account. Regardless, before we go any further, it’s important to remember that whether the secret is little or big, there is still a choice being made to actively withhold financial information.

Fact: 15 million Americans admit to having a secret credit card or bank account.[ii]

Being completely open can be scary and leave you vulnerable to judgment or reprimand but being deceptive to avoid discomfort may destroy your relationship. Financial infidelity often starts small and grows. The dishonesty may be rooted in shame, or pride, or even power. Whatever it is, finding the source of why financial infidelity happened, or why a person lied, will be vitally important if a relationship wants to survive.

Talking Your Way Down the Aisle

The importance of having money discussions before you tie the knot.

By Kathy Longo, CFP®, CAP®, CDFA
Thursday, 31 January 2019

Talking Your Way Down the Aisle

Love is exciting. The first date jitters, the honeymoon phase, ring shopping etc. Wedding planning, while often stressful and expensive, is all about planning a life together. We love love. What we don't love, as evidenced in various TV shows and movies, is talking about what happens after the happily ever after, which often involves money. Whether you come in with a lot or too little, there are hurdles. The dreaded prenup. The horror stories of partners carrying huge amounts of undisclosed debt. The reality is, in most aspects of our lives, we avoid having difficult financial conversations until we have to. Waiting until things hit the fan, unfortunately, takes away a lot of options. It is in these situations when couples are forced to be reactive instead of proactive.

Looking Ahead: New Year, Bright Future

By Kathy Longo, CFP®, CAP®, CDFA

Monday, 07 January 2019

Looking Ahead: New Year, Bright Future

It’s that time of year again, fresh starts, new beginnings and a long list of resolutions. We all have them, probably a little bit more exercise, eat better, tackle debt, save more. These are things we all could be better at and so this year, instead of putting them back on the shelf after a few half-hearted attempts, let’s go over some ways to actually reach your goals. It’s great to sip champagne and think of all the things you will do better this year, now imagine how much greater it will feel to actually accomplish those goals at the year’s end?

New Year’s Resolution: Improving Financial Communication in Your Home

By Kathy Longo, CFP®, CAP®, CDFA

Tuesday, 01 January 2019

New Year’s Resolution: Improving Financial Communication in Your Home

 It’s that time again, the time to make resolutions: to lose ten pounds, to eat better, to read more, to get serious about your finances. While we can't chase you into the gym, we can go over some ways to tackle your finances. Too often we find ways to put aside our financial long-term health for short-term, day-to-day distractions. The good news is that you can improve your finances in the new year by communicating and setting goals. We describe some helpful themes to foster positive money conversations in the New Year. The first step to making this resolution a reality is to get your calendar out now and start blocking out time for your finances.

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